One Brand
Multiple expressions.
Eternity has a myriad of mediums, through which it interacts with it’s audience. Live streaming, social media, environmental design, branding… all this and each unique expression has it’s own personas.
By mapping all the audience through qualitative research, I was able to pull common denominators and define a consistent approach to marketing. Now, each branch of Eternity has their own identity.
Scoping each audience, we can speak a unique visual language that is consistent enough to imply brand relationship.
Relational / & \ Relatable
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